So what is a branding session? And why is it important? I could talk about this topic forever, but I'll keep it short and sweet. Your brand is more than just your logo. When branding a business (in this case, Tamara brands herself as a REALTOR®), a logo of course is an important part of a brand but it isn't everything. Your brand is how you make people FEEL. It's what they think of when they hear your name. It's every photo, logo, visual element, color palette, mood and more.
So, Tamara is doing some rebranding as she moves to a new Real Estate brokerage and asked me to take some new headshots and branding photos for her. She can use these photos for marketing collateral, her website, and social media. The photos show her professionalism, hard-working attitude, and her fun, casual side as well.
Tamara and I have gotten to know each other over the last few years, so this session was a blast. It was like we were on the same page the ENTIRE time, giggling and agreeing on every prompt and pose.
I absolutely LOVE the way these came out and cannot wait to continue helping her rebrand!
Tamara, thanks so much for reaching out so we could work together again! I can't wait to see where you go next!
Until next time, live creatively friends.